Volunteering Opportunity: Marketing Volunteer (Marketing Analysis & Advertising) with St Albans Community Bank

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The role requires a medium to long term commitment to developing a full understanding of the marketing activity of the Bank and is hands on. It is a role that might suit a recently retired (or soon to retire) professional with experience in Marketing (ideally) or in another numerate field.

Opportunity Type: Long-term Commitment

District: St Albans

Location: Indoor

Time of day: To Be Discussed

Practical Considerations: Reporting to: Marketing Director

Requirements: Will require a criminal record check (DBS)

Suitable for: 18 – 25 year olds, Aged 26 and over, Older People

Suitable for volunteers interested in: Marketing & Communication, Voluntary & Community Action

Does this opportunity provide wheelchair access?: Yes

Full Description:
To help St Albans Community Bank with:
• Analysis and reporting of marketing data
• Advertising, social media content, newsletters, etc.

Key Responsibilities

Primary

- Improve existing processes for analysing and reporting data relating to our website and advertising

- Propose (and if approved) implement new processes to generate new/better information relating to our website and advertising

- Increase depth and clarity of reporting relating to our membership

- Assist the Marketing Director in updating website text, running our advertising campaigns and in generating marketing materials (leaflets, banners, etc.) as required
Secondary and Longer Term

- Content creation: Preparing new advertising creative, writing social media posts, articles for newsletters, etc. to help us achieve our marketing objectives.

Longer term potential to succeed Marketing Director